I have over 20 years of experience working in Advertising and Marketing on the creative side. Currently, I work as AddOn's Brand Director, creating marketing strategies and campaigns through online, print, social and mobile platforms. I manage a group of web and print designers who create all of the brand's collateral. Previously, I was the Creative Director of Marketing/Advertising at Oakley, where I created worldwide Advertising campaigns (TV/Vid, Print, Online, Retail etc...) and nurtured the conception and execution of the "Square O" line of youth-oriented eyewear and apparel. For the last 5 years the Square O line has occupied the top 6 sellers for the brand. Competencies: Big picture, purpose-driven Brand Direction, Creative Direction, Art/Design Direction and Copywriting.